Overview
Tripwise wanted a mobile travel planning experience that could help users organize trips, save destinations, build itineraries, and manage booking details in one place. The product needed to feel simple and enjoyable while still supporting the many details involved in planning a trip.
Challenge
Travel planning can quickly become overwhelming because users need to manage schedules, locations, budgets, notes, and booking information. The main challenge was to simplify the experience wSolutions We refined the logo, created a new design system, updated brand colors, and developed assets for packaging and digital campaigns.
Solutions
We designed a mobile experience centered around itinerary cards, destination details, saved plans, map-based exploration, and a smooth booking flow. The interface prioritized clear grouping, visual destination previews, and simple actions for editing trip details. We also created interactive prototype flows to test how users moved from inspiration to planning.
Impact
The final product concept made travel planning feel more organized, visual, and enjoyable. Users could understand their trip structure faster and manage key details with less effort. The design also gave the product team a polished foundation for development handoff, user testing, and future feature expansion.
Stacks
Mobile UX
UI Design
Prototyping
Product Flow

